Google Ads
Convert Clicks into Customers
Google Ads
Convert Clicks into Customers
Drive traffic to your website, improve your conversion rates and get a return on investment worth celebrating. Let us show you what our Google Ads management services can do for your business.
Grow Your Business with Powerful Google Ad Campaigns
With billions of searches on Google daily, get more leads, sales, and visibility with Google Ads.
Google Ads is the premier platform for online advertising, allowing businesses of all sizes to reach highly targeted audiences across search and display media. With a Google Ads account managed by Shopa Marketing, you can boost awareness for your brand, generate new leads and increase sales at every stage of your customer journey.
- 3.5 billion Google searches are made every day
- The volume of Google searches grows by roughly 10% every year
- 90% of searches made on desktops are done via Google
If you’ve never created a Google Ads account and have no idea where to start, we have you covered. We’ll help you set up your account, optimise it for success, track its results and make changes as needed – and you won’t have to lift a finger.
Build Demand For Your Brand
Google Search Ads
Google Search Ads (formally Google Adwords) are text-based ads that show at the top of Google's search results. The key to a powerful search ad is anticipating the needs of your audience and providing a solution within the copy. Shopa Marketing will choose the right keywords, manage your budget and create highly persuasive copy.
Google Display Ads
Unlike traditional Google Search Ads, Google Display Ads are ads shown to users across websites, videos, and applications that are a part of the Google Display Network (GDN). Google Display Ads are a great way to reach your audience beyond search. We'll help you build and manage your display ads campaigns on the GDN using Google Analytics, based on the unique needs of your business.
YouTube/Video Ads
When it comes to your brand, nothing compares to a message delivered in video format. Videos are the perfect way to tell your story and showcase your brand personality in seconds instead of hours. When you advertise through YouTube, you only pay when people watch your video, so you can reach real potential customers with a message that speaks to their interests. We’ll work with you to create a compelling narrative that will connect with the right viewers and drive conversions.
Shopping Ads
If you're looking to boost your sales and reach a massive potential audience, Google Shopping Ads could be the answer. These image-based ads are managed in the Google Merchant Centre; here, you enter all the relevant information about your product. Google then uses this data to decide when and where your ads will appear. Shopa Marketing will help you optimise your product listings, so we can attract the right audiences and boost sales for your business.
Local Ads
We know you want to show up in search results, and local ads are a great way to do exactly that. Local ads are ads that appear on Google and Google maps when people search for nearby businesses, like 'coffee near me'. Local Ads are the golden ticket for your small business to increase shop visits, get more calls, and help customers learn more about you.
We’ll Make Your Ads Work Harder
Choose a full-service digital marketing agency that creates, plans and manages pay-per-click advertising for you.
Here’s the lowdown: the Google Ad system is complicated, and campaigns that are not closely monitored regularly can quickly hurt revenue. Our professional account managers can set up and track these campaigns day to day without the headache. At Shopa Marketing, we will expertly manage all of your Google ad campaigns from start to finish. We’ll research the most relevant keywords so you can reach the right audience, create valuable content, optimise your campaign over time, and even provide detailed monthly reports so you can see how well your ads are performing.
Build Demand For Your Brand
Convincing Copy
We're committed to writing copy that clicks, converts, and grows your business. Creating persuasive content for Google Ads is just one of many of our specialties, and we know how to write ads that perform well.
Advanced Keyword Research
Sometimes, basic keyword research just doesn’t provide the results you’re looking for. Our advanced keyword analysis will help us explore more in-depth ways to reach your SEO goals.
Competitive Research
Analysing and learning from your competitors is key to optimising your ads for the best performance. Before you know it, you’ll be crushing your goals and the competition!
Conversion Focus
Wouldn’t it be nice to meet your conversion goals? Our team of Google Ad specialists knows best practices, strategies and techniques to minimise fluff and maximise conversion to get you more leads.
Ongoing Optimisation
Optimisation is a requirement for reaching an engaged audience and a high-performing campaign. Our ongoing optimisation service helps you maximise your ROI by prioritising recommendations across your search and display campaigns.
Detailed Monthly Reports
We’re into data and sharing it with our clients! We’re into data and sharing it with our clients! Every month, we prepare a detailed report where you can track everything related to your ads.
Control Your Spend
We promise to provide you with the most cost-effective and transparent service possible with a flat rate per click – no hidden fees, no hidden charges.
Intelligent Digital Marketing Solutions
We track what’s working and what’s not to ensure a campaign that adds value to your company.
We believe in two things: getting the best results for your business and learning what works through data. And, when we find something that works, we’ll make sure it keeps working by reporting back on the performance of your account. By analysing, reporting and optimising your account, our team stays on top of all changes and ensures that your campaigns are running smoothly and effectively.
We’re Not Just a Google Ads Provider. We’re Google Experts.
Shopa Marketing is your guide to navigating the Google Ad landscape.
At Google, change is constant, and it can be challenging to keep up with new trends, rules and regulations. We understand the complexities of Google Adwords and stay on top of the game by hitting any curveballs Google throws at us.
We Give You Customer Insights Like No One Else Can
Frequently Asked Questions
Google Ads is a pay-per-click (PPC) ad facility made available by the Google platform and is hugely beneficial for small and medium-sized businesses trying to reach more potential customers online. It increases traffic and quality leads, contributes to strong brand awareness, provides a competitive advantage, and much more.
Experts in Google Ads like us can create, manage, and optimise your ad, targeting the correct audience using the right keywords and unique bidding strategies. Doing it right matters, for it involves money and time.
Running a successful Google Ads campaign is not an easy task. You need assistance from a specially trained team to get results. Our experts will not only help advertise your business but also review campaign results and offer reliable recommendations.
We make sure that your campaign never faces analysis paralysis. Our team is thorough with Google Ads metrics to give you quality results. We never stop learning and keep ourselves updated on changing Google Ads metrics.
Give Us The Keys; We’ll Drive
Combine our services for a seamless, all-in solution.
Maximise your business growth, increase your return on investment and achieve the peace of mind that comes with knowing that your marketing is working for you instead of against you.
Let's Talk
Reach out to us to start your Shopa Marketing journe